Building emotional connections in a community

Rick Barcellos, Brand and Community Manager at Growth returns to CLA coffee break to talk about the transferrable skills he found particularly useful when entering a community management position for the first time....

WhatsApp has emerged as a leader on the global messaging platform stage but we’re starting to see a rise in business customer engagement. With the introduction of communities, the app offers powerful tools for large-scale communication and community building....

Rick Barcellos, Brand and Community Manager at Growth speaks to us about some of the surprising things new community managers can face when joining the role for the first time....

Community can be such a powerful tool for growth when enough time, dedication, and resources are devoted to it. But, it’s important to make sure that you understand if it’s even right for your business....

Continuing our coffee break series, we met up with Rick Barcellos, Brand and Community Manager at Growth. To begin the conversation we asked what he loved about working in his role and the community he works with....

In a world where digital is king, and virtual interactions are replacing more and more face-to-face connections, the importance of emotional bonds within a community cannot be overstated....

Kevin Newsum, Head of Community at Sequence answers how to navigate certain community conversations, and whether he'd prefer debates vs requests when talking to customers....

Kevin Newsum, Head of Community at Sequence opens up about his picks for the community management tools he won't live without....

Kevin Newsum, Head of Community at Sequence discusses AI and the age-old question of whether it will replace community-led roles in the future....

In this article, I'll share insights and practical advice on what it takes to build and nurture a thriving community that not only enhances customer experiences but also drives organizational growth....

Kevin Newsum, Head of Community at Sequence discusses the path of AI and its impact on customer relationship building, management, and advertising....

AI can play a pivotal role in managing your online community. Many community managers are incorporating this technology in their day-to-day,...

Kevin Newsum, Head of Community at Sequence emphasises the importance of thinking outside the box when it comes to community management metrics....

Have you ever wondered what makes some communities thrive while others struggle to maintain engagement? This article shares some of the key insights I've picked up along the way about community engagement, motivation, and values that can help you elevate your community leadership....

Kevin Newsum, Head of Community at Sequence lays out the differences between a community that struggles and a community that succeeds....