Community-Led Alliance burst onto the scene earlier this year with the aim to provide community professionals with the tools and resources they need to make community central to their business’s growth.

The first thing we did to kick off this journey was to create a free Slack community for individuals to connect with each other, share insights and ask questions.

As we tell readers in nearly every bit of content, one of the most important parts of community building is checking in with members for their valuable feedback. So, we’d be remiss not to conduct research of our own.

We spoke to one of our most engaged members, Rishabh Sonker, founder of the Magic app, about his experience in our community. Here’s what he had to say.

Tell us a bit about yourself

I’m Rishabh, I founded Magic - a platform designed to help people build and grow communities on Slack. I consult with Community Managers daily, to solve the issues they find with their Slack communities and streamline their processes.

What did you sign up for CLA’s Slack community?

I found it through one of the community managers on LinkedIn, and I’d previously been a member of the PMA Slack community too.

I noticed you had several communities within The Alliance and was pleased to see the CLA one as it’s so relevant to what I do on a daily basis within my role.

There’s a real need for spaces to connect with CMs, and it was great to see a fresh new community that provided this. It’s all about independent thought leadership and educative content - which is really needed in the industry right now.

Has the community taught you anything or helped you out so far? If so, how?

It has! I actually set up keyword alerts so that I could be notified when any relevant content was shared - so I’ve definitely been reading up and learning.

The team behind CLA is always sharing new content, and it’s great because I like to spend the first half an hour of every day reading through community-related content - so they provide plenty to read up on.

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What do you like most about the CLA Slack community?

I like that I can see it being shaped from the ground up! It’s a new community, but there’s so much potential and it’s a good feeling to know I’m there at the start of something exciting and fresh.

There are also so many new people to connect with. In other communities I’ve been a part of, I’ve not had the chance to see different faces and there’s a uniqueness to the personas I’m connecting with there.

Slack communities are obviously a focus in my role, so I enjoy getting to see how CLA is doing it and connecting with people I wouldn’t have been able to otherwise.

Would you recommend CLA’s Slack community to others?

I’d definitely recommend it. I’ve actually already recommended it to several people, specifically those connections of mine that are just starting out in the community, because it’s still new and it’s a good example to watch in real-time.

There’s definitely a lack of resources and spaces for CMs, so the more of these the better! That’s why I’d be happy to recommend CLA.

What’s exciting you about the community in the future?

It’s exciting to see how much value is placed on content. There’s clearly been a big push for a wealth of resources, and as I said earlier, this is great for me because I like to regularly catch up on those pieces.

CLA’s doing a good job of building out the basics, for people new to community. I’m looking forward to seeing this grow and build out into more varied content next year.

Is there anything else you’d like to say about our community?

It’s a new community - but there’s so much potential. I’m happy that I’ll be able to watch it grow and I know it’s going to be so exciting to watch it scale.


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